Crottys has been somewhat of an institution in Co. Carlow for over 47 years now, surviving many ups and downs. However, in recent years business has been as you can imagine a little tougher to attract. Busier lives and the rising competition created by upcoming coffee house brands has impacted our bakery significantly. As a result, we’ve decided we need to become initiators, rather than reactors. We’ve trailed behind for far too long, we’re now ready to take the lead and show them how it should be done. Our ideas have been left on the backburner snowballing into oblivion for quite some time, and it ends here. We are now on a journey to showcase our talents by blurring the lines between production and consumption and providing not only a product but an experience too. Independent bakeries are losing to supermarkets and coffee giants. We are going to attempt to bring the customer back to their roots and make a trip to the local bakers a routine once again and we invite you to follow us on this journey!